Do you know your customers’ taste in Dry Mouth relief?
Do you know your customers’ taste in Dry Mouth relief?
What flavors do consumers prefer?
Taste plays a crucial role in user satisfaction and consistent use of dry mouth relief products. Consumers prefer flavors that provide relief without overwhelming sweetness or medicinal aftertaste. Mild, pleasant flavors that neither overpower other tastes nor feel intrusive are essential for maintaining user comfort and satisfaction throughout the day, as well as ensuring consistent product use.
The right taste encourages regular application
At Fertin Pharma, we focus on creating effective dry mouth relief products with enjoyable, well-balanced flavors. Our formulations avoid overly sweet or medicinal flavors that could deter consistent use. By getting the taste right, we enhance the user experience and encourage regular application, which is essential for effective dry mouth management.
Source: M/A/R/C research, qualitative consumer study, US, Sep. 2024, proprietary research done by Fertin Pharma
Get more consumer insights on dry mouth
At Fertin Pharma, we understand the critical role that taste plays in the success of Dry Mouth relief. We are dedicated to developing innovative concepts that prioritize exceptional taste, ensuring that our products not only meet but exceed consumer expectations. Our expertise in flavor formulation allows us to create enjoyable and effective solutions, making it easier for users to incorporate them into their daily routines.
Are you interested in learning more about consumer preferences for dry mouth relief? Or are you seeking a partner to unlock new opportunities and develop innovative solutions for your customers’ needs? Please contact Jan Winther Hansen, Head of Oral Care at Fertin Pharma, by filling out the contact form below.